Amnesia Estival / Obligaciones

Director: Anuska Peñalba & Alex Pizzigallo

Producer: Inés Barber

Producer Company: BLUA / Flac_s

Agency: Proximity

Client: Turismo Islas Canarias

Country: Spain

Synopsis

An extraordinary phenomenon affects the canarians who travel and enjoy their own islands in summer, the? SUMMER AMNESIA! A campaign with a nod to the mythical TV shows of paranormal and parapsychological events, the B series and science fiction movies of the 60s... and today: Twilight Zone, Beyond, The Door of Mystery, Fifth Millennium , BlackMirror?

Objectives

The objective is to ensure that the Canary Islands are considered the main summer destination by Canarians themselves. We seek to impact and connect with the Canarian population in a less predictable, more current, innovative, direct and personal.