Terres LAB · Audiovisual & Travel Hub · Case Studies, AI, Sustainability & Innovation

Terres LAB – Audiovisual & Travel Hub is the professional space of the Terres Travel Festival dedicated to exploring new ways of creating, communicating and transforming tourism through audiovisual storytelling. An afternoon of case studies, professional experiences and conversations around artificial intelligence, sustainability and innovation, looking at the future of audiovisual content applied to tourism.

The session will bring together professionals from different fields to share real projects and discuss the challenges and opportunities shaping the industry. The programme will include:

AIDEUS / TAILORED · Study Case
Luis Muñoz and Luis Medina ·
A case study exploring tourism video production and the possibilities offered by artificial intelligence to transform content creation.

LOVE AFRICA MARKETING · Study Case
Jane Fox, Director of Foxes Safari Camps · Nicola Gerrard, Managing Director at Love Africa Marketing
A conversation about tourism and sustainability, the impact of tourism and the opportunities offered by the circular economy.

ANTÁRTICA. TERRA DE TODOS · Study Case
Patrícia Azevedo
A case study introducing the audiovisual project “Antarctica, Land for All” and its perspective on the preservation of the Antarctic continent.

EMASCARÓ · The “Wow Factor” in Tourism Audiovisual Content
Toni Mascaró
A session exploring how to create impactful audiovisual content capable of generating emotion, capturing attention and responding to the evolving needs of the tourism industry.

An event designed for tourism, communication and audiovisual professionals, as well as anyone interested in the new tools and trends shaping the future of the sector.

Streaming available through the Terres Travel Festival YouTube channel and local television.

Admission: €20 

https://ticketerum.com/ca/terreslab