Travel With You
Director: -
Producer: SANDY HXM
Producer Company: -
Agency: Sound Decision Inc.
Client: Tourism Administration, Ministry of Transportation and Communications, Taiwan
Country: Taiwan
Synopsis
"Travel with You" showcases the diverse landscapes and unique charm of Taiwan’s various regions while also capturing the heartwarming travel moments shared among friends, families, and couples. It encourages viewers in Taiwan to invite their loved ones. Accordingly, the video is presented in Mandarin Chinese, encouraging its target audience in Taiwan to rediscover the richness of their hometowns.
Objectives
Presented in the form of a music video, “Travel with You” showcases Taiwan’s cultural and scenic diversity through the 100 Tourism Spotlights, highlights heartfelt travel moments with loved ones, encourages domestic tourism, and supports regional revitalization and cultural sustainability. The tourism music video Travel Together, a collaboration between the Tourism Administration, Ministry of Transportation and Communications, Taiwan, and singer-songwriter/music producer SANDY HXM, features the “Taiwan Tourism 100 Spotlights” as its backdrop. The campaign, launched by the Tourism Administration in 2024, aims to highlight the vibrant local cultures and everyday life across Taiwan’s 368 townships while promoting balanced regional development. Together with the Travel Together video released in March 2025, the campaign primarily targets the general public in Taiwan.




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