Català
EspañolEastern Flow
Director: CHUNG-YU HUANG
Producer: Li-Wei, Huang
Producer Company: Jian Jia Marketing CO., Ltd.
Agency: -
Client: East Coast National Scenic Area Headquarters
Country: Taiwan
Synopsis
The international promotional film Eastern Flow from Taiwan is centered around the concept of "flow," using poetic visual storytelling to showcase the breathtaking landscapes of the Hualien and Taitung region. The film captures the vast expanse of the Pacific coastline and the serene majesty of the rolling mountains, while also highlighting the deep interaction between people and nature—an experience of self-discovery and slow living. Through the movement of visuals and emotions, Eastern Flow conveys the profound connections between people and their surroundings, inviting global audiences to immerse themselves in the flowing beauty of Taiwan’s eastern region.
Objectives
The goal of Eastern Flow is to enhance international awareness of Taiwan’s eastern region by showcasing its stunning landscapes. The film aims to inspire global travelers to visit Hualien and Taitung by highlighting the beauty of slow living and the deep connection between people and nature. Additionally, it seeks to position Taiwan’s east coast as a premier destination for cultural exploration and sustainable tourism, while also strengthening Taiwan’s presence in the global tourism and creative industries.
