Catalonia, Your Tailor-made Destination
Director: Roger Guardia
Producer: Las montañas del Canadà
Travel through the culture, activities and destinations of Catalonia, remembering some of its best known artists and customs of the local people. A journey of emotions with so many moments of adrenaline (castles, fires) and so many moments of tranquility (beach, bar), demonstrating the variety of activities and experiences that Catalonia offers you.
· To convey that Catalonia is a leading holiday destination for the variety and quality of its offer, for its own culture and identity and personality.
· We are especially looking to connect with the target in an emotional way, to feel that visiting Catalonia is a guarantee of leisure with security and that you can live a total experience here.
· To raise awareness of the diversity of Catalonia through experiences linked to sustainability and slow and local tourism.
· Communicate the values of avant-garde and modernity, self-identity, collective strength, present, past and future history and the great quality of life it offers.