Director: Ramón Blanquer Boronat. Viernes Producciones.
Producer: Agència Valenciana del Turisme
This spot enhances the image of the Region of Valencia as a receptive and welcoming destination with the visitor, encouraging good treatment and hospitality for tourists.
Hospitality is the axis that should enhance and develop the image of the Valencian Community, as a distinctive factor, as a teaching and differentiating element. It is necessary to promote good treatment, hospitality and the welcome of tourists during their experience in order to contribute to the quality and excellence of the tourist offer through the improvement of tourist attention and the recognition of the importance of tourism. tourist professions. We spread hospitality.